Epilogue
Letâs end how we began: with a story. It was a Sunday nightâFebruary 7, 2016, to be exact. I was on my couch eating ice cream and cake when I received a text from a friend: âDid you watch it? What did you think of it?â The âitâ in question was the Super Bowl 50 halftime show, where Coldplay, BeyoncĂ© Knowles, and Bruno Mars performed. I informed my friend that I had, indeed, watched the set, and that I found Coldplayâs performance a bit confusing. My friend responded, âI know, right?!? It should have just been BeyoncĂ©! Or maybe BeyoncĂ© featuring Bruno. But definitely BeyoncĂ©! I know she headlined a few years ago, but still. Sheâs grown so much since then. Sheâs basically a different artist now. Her performance now would look nothing like her performance then.â I agree that Knowles had developed into a different artist during the intervening three years. By 2016, Knowles was increasingly interested in recording and releasing concept albums like her self-titled audiovisual work BeyoncĂ©, in which she explicitly proclaimed that she was a feminist. Moreover, one day prior to her 2016 Super Bowl performance, Knowles released the âFormationâ song and video, the latter of which addressed issues of environmental racismâvia the U.S. governmentâs response to Hurricane Katrinaâpolice brutality, and other forms of anti-Black violence, especially as they manifest in the South. âFormation,â of course, set the stage for her album Lemonade, which centered the social lives of Black women in the South. With all of that said, however, I still disagreed with my friend that Knowlesâs 2013 and 2016 Super Bowl halftime sets did/could/would not share anything. In particular, I believe that both performances overlap in their engagements with South Asian music and culture.
Knowles headlined the 2013 Super Bowl halftime show in New Orleans. Her set comprised an array of her recent solo hitsââRun the World (Girls)â and âLove on Topââher classic hitsââCrazy in Loveââand even a reunion with the members of her former girl group Destinyâs ChildââBootyliciousâ and âIndependent Women Part 1.â While I was impressed with the complexity and sharpness of Knowlesâs halftime show, I was most struck by her performance of her 2003 Billboard #1 hit song âBaby Boy,â and how it resonates with the framework of the other side of things. An electric sitarâdriven song, and one that is part of the litany of South Asianâinspired rap and R&B songs that Truth Hurtsâs âAddictiveâ inspired and that RajĂ© Shwariâs sample-like demo responded to, Knowlesâs Super Bowl rendition of âBaby Boyâ upped the South Asian cultural aesthetic by fusing âherself into an image of Mahadevi . . . the female deity that serves as the foundation of [the Hindu goddesses] Durga and Kaliâ (Figure 13).1 Rebecca Kumar rightly points out that BeyoncĂ©âs performative allusion to Durga, and its workings alongside her all-female band and dancers, operates as a women of color feminist âinterruptionâ of the heteropatriarchal impulse of the National Football League.2 While her engagements with Indian spirituality and its disruption of heteronormativity recalls John Coltraneâs similar approaches to Indian spiritual traditions and how they helped to mark his illegible masculinity and place him outside the normative jazzman archetypes, Knowlesâs invocation of Durga also occurs alongside a powerful display of Black womenâs eroticism. Her Super Bowl performance of âBaby Boyâ involve her slowly caressing her inner thighs and crotch. Such sexually explicit acts performed in relation to punctuated sitar plucks powerfully signify on Truth Hurtsâs erotic play in âAddictive.â But given that âBaby Boyâ is also a dancehall-inspired recording that features Sean Paul (whose voice plays during this Super Bowl rendition), her crotch and autoerotic play situate this set within Black Caribbean womenâs âpunany powahâ erotics that Carolyn Cooper famously describes in her analyses of Black womenâs sexual politics in Caribbean music culture.3 In so doing, Knowles taps into much broader African and South Asian diasporic connections. Her halftime performance of âBaby Boyâ makes use of South Asian and Black Caribbean culture in ways that bridge feminist, sexual, and spiritual politics, and that are exercised in New Orleans, a port city known for its (both violent and nonviolent) racial and cultural migrations, meetings, and mixings. As Daphne Brooks has argued, Knowles often embraces her creole heritage and ties to New Orleans.4 But her use of Durga also speaks to another kind of New Orleans history, one that, as Vivek Bald notes, involves Indian immigrant men who settled in New Orleans and married and had children with Black women and other women of color during the early and mid-twentieth century.5 Knowlesâs Super Bowl version of âBaby Boy,â then, is a layered performance of AfroâSouth Asian sound that is feminist, erotic, and transnational in politics and scope. It continues to express the import of the other side of things in Black popular music.
And itâs against this backdrop that we can analyze Knowlesâs return to the Super Bowl in 2016 in Santa Clara, California. As mentioned above, Knowles was not the sole performer for this show; Coldplay and Bruno Mars joined her. The set went as follows: Coldplay opens with a medley of their hits, Bruno Mars then takes the stage to do âUptown Funk,â Knowles follows Mars and performs âFormation,â Mars and Knowles do a collaborative mash-up of âUptown Funkâ and âCrazy in Love,â and the set closes with all three acts performing another Coldplay medley.
What interests me here is the connection, or disconnection as it were, between Coldplay and Knowles during their respective solo sets. A couple of months prior to the event, critics attacked Knowles and Coldplay for engaging in cultural appropriation for the music video to their collaboration âHymn for the Weekend.â The video features Knowles as a Bollywood figure and Coldplay, a white British rock band, participating in the holi festival. Many charged Coldplay and Knowles with âperpetuating a colonial trope that misrepresents India as an exotic playground or Orientalist fantasy . . . [and] consolidates singular narratives about India that romanticize color and song at the expense of Indiansâ everyday lives.â6 Perhaps because of the backlash, Knowles and Coldplay do not perform âHymn for the Weekendâ during their halftime show. But Coldplay does open their set on a stage inspired by the 1960s white hippie counterculture movement in San Francisco, replete with Hindi writing and South Asianâinspired âmarigold flowers and colourful garlands.â7 Knowles (and Bruno Mars for that matter) continues the Bay Area 1960s theme, but does so in such a way that places her set strictly within Black Power politics.8 She performs her brand-new single âFormationâ while occasionally pumping a Black Power fist and while an all-Black-female dancing crew dressed in Black Pantherâinspired garb (the Panthers originated in Oakland) support her. The song and Super Bowl performance of âFormationâ also include Knowles using Black queer vernacular (e.g., âslayâ).9 Importantly, there is not a stage change for Mars and Knowlesâs sets, and so they perform on the same Indophilic stage on which Coldplay opened.
Figure 13. âBaby Boyâ sequence by BeyoncĂ©, Super Bowl halftime performance, 2013.
This fact of Knowles and Coldplay using the same South Asianâinspired stage for their respective sets is important because it encapsulates what Iâve framed throughout this book as the other side of things. While the shared stage becomes the site from which Coldplay and Knowles perform in general and engage with South Asian culture in particular, their performances as well as the space of the stage hold and produce different meanings. With songs like âYellowâ and âAdventure of a Lifetime,â Coldplayâs set taps into the 1960s hippie culture, and involves South Asian culture (again via the stage) as a site from which to articulate universality and love. Conversely, Knowles uses that same stage, that same foundation of South Asian culture, for âFormationâ and lyrically expresses pride in Black hairstylesâAfrosâand gay slang derived fantasies of Black womenâs sexual pleasureââIf he hit it right, I might take him on a flight on my chopper (âcause I slay)ââand sartorially signal Black PowerâKnowlesâs backup dancersâ Black Pantherâinspired outfits (Figure 14). For Knowles, South Asian culture both figuratively and literally sets the stage for her Black feminist and queer political performance. And so this is all to say, and to illustrate, that the other side of things demands that we must refuse to use white artistsâ engagements with South Asian culture as an origin point or a nexus of comparison through which to analyze Black musiciansâ South Asian musical encounters and/or collaborations. The other side of things illuminates how AfroâSouth Asian music making endeavors produce their own knowledges and envision their own possibilities that are often distinct from those performed by white artists. The other side of things demands that we understand AfroâSouth Asian collaborative sounds as musical performances that imagine coalitions and relationalities differently.
Figure 14. âFormationâ sequence, by BeyoncĂ©, Super Bowl halftime performance, 2016.
Of course, the Super Bowl performance ends with Knowles, Mars, and Coldplay collectively performing on that same stage and singing Coldplayâs âUp & Up,â a song that posits universal love as the solution to systemic inequities like poverty. Some might arguably read Knowlesâs participation in such neoliberal logics and liberal politics of equality as depoliticized practices that undermine her performance of âFormation.â But I choose to see the performances of âFormationâ and âUp & Upâ differently and separately. As we saw with the short-lived performance of Truth Hurts or the largely forgotten Rick James album The Flag, the other side of things often resides in spaces of limited temporality. It manifests and creates meaning in the brief and the overlooked. And so both of Knowlesâs performances of âBaby Boyâ and âFormationâ carry the AfroâSouth Asian political impulse of the other side of things. They are a part of the AfroâSouth Asian genealogy of sound that Iâve discussed throughout this book. Whether it was John Coltrane, Miles Davis, Rick James, AndrĂ© 3000, Missy Elliott, Truth Hurts, or Timbaland and RajĂ© Shwari, each artistâs music during the civil rights, Black Power, 1980s AIDS, 1990s model minority, and post-9/11 eras joined aesthetics and politics in ways that transgressed assumed boundaries of and between race, culture, nation, gender, and sexuality. This music moves beyond vertical interactions that (re)centered whiteness, and instead gestures toward horizontal alliances, to the political struggles and possibilities of creating music among and between the margins. The music that these artists created highlights the braided histories, overlapping presents, and connected futures of the African and South Asian diasporas. And it is this music that articulates an imaginative space that queerly fosters and foregrounds AfroâSouth Asian bonds. It is an alternative guiding political vision of the world that I call and will forever hold on to as the other side of things.