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The Prettiest Woman: Bastard 1

The Prettiest Woman
Bastard 1
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Notes

table of contents
  1. Cover
  2. Half Title Page
  3. Series List
  4. Title Page
  5. Copyright Page
  6. Dedication
  7. Contents
  8. Like Clockwork: “Bring the Jobs Back to America”
  9. She’s a Pretty Woman
  10. Nostalgia
  11. A Hollywood Genealogy
  12. Cold Calling Is a Mug’s Game
  13. Wall Street
  14. You Are the Suit You Wear
  15. Raymond Williams: A Brief Word
  16. The Patient Is on Life Support but Is Not Yet Dead
  17. The Baseness of/in the Superstructure
  18. Working Women
  19. Late Industrial Capitalism 1: “Making Things in America”
  20. Late Industrial Capitalism 2: Nostalgia and Grievance
  21. On Morality: A Brief Žižekian Word
  22. It’s Big in Japan
  23. The Boro Aesthetic
  24. Bastard 1
  25. A New Economy of the Prostitute and Its Dangers
  26. My Fair Lady, Beverly Hills Style
  27. All a Pretty Prostitute Needs Is Her Own Dr. Henry Higgins
  28. The Upside of Not Knowing Which Fork to Use
  29. Who’s Driving Edward Lewis?
  30. Bastard 2: The Hostility of the Takeover
  31. Oedipal Drama, Pretty Woman Style
  32. Making and Unmaking in the Oedipal Family Drama
  33. To Make Something
  34. Father’s Son, Mother’s Son: The Enduring Phantasmatic Father
  35. The Žižekian Ethics of Mick Jagger
  36. “It Must Be Very Difficult to Let Go of Something So Beautiful”
  37. To Steal, to Make of Steel
  38. Acknowledgments
  39. Series List Continued (2 of 2)
  40. Author Biography

Bastard 1

What boro culture gives us is an insight into how all creativity, all innovation, is in one way or another someone’s, some project’s, bastard child. A bastard child who might be unloved, but, as Edward understands, is not necessarily unwanted. As with every bastard child, there is the memory of trauma: the powerful memory in which the child is abandoned. Strictly speaking, Edward is not a bastard, but he retains a sharp sense of that moment at which he is abandoned by his father—the father who abandons the son and his mother for another woman. We will address the role that the trauma of abandonment plays in Edward’s psyche later, but not before we recognize the other ways in which the “bastard” discourse manifests itself.

The thing about a “bastard” such as Edward is that, like any vulture capitalist, he doesn’t shrink from a fight. As he tells Vivian, he likes a “challenge.”

James Morse iterates his history to Edward and Vivian over their second dinner:

I’ll get to the point. I think you’re trying to take over my company. Given your track record, if you get it, it’s easy to guess you’ll liquidate it. I don’t want that to happen. I built this company up myself. I’ve run it for forty years. We’re in bad shape right now, but we’re going to get through it . . .

Morse is not going to make Edward’s most recent hostile takeover bid “easy.” And, James Morse is, if not exactly a street fighter, then certainly a pugnacious late industrial capitalist; sort of a Jimmy Cagney in a moderately priced businessman’s suit. Most important to James Morse, however, is his commitment to (his, metonymically speaking) late industrial capitalism. Given Edward’s track record, it’s not only that he will almost certainly liquidate Morse Industries but that Morse Industries is the last of a dying breed. Structured as it is, still committed to making things, Morse Industries is an anachronism, and Edward Lewis, very much a man of his time, is impatient with relics.

And so, as both James Morse and Edward know only too well, the older man is suffering from the economic delusion that Morse Industries can keep flying the flag of late industrial capitalism. Edward holds all the cards. He has stock in Morse Industries, and he has political capital in high places: the US Senate. It does not, for this reason, matter that Morse Industries is on the verge of securing another contract to build ten more ships for the US Navy. As soon as Edward catches wind of this, he has Stuckey contact a senator to make sure that the contract is not awarded to Morse Industries. Well, not yet, anyway. Edward wants the contract held up in Senate “appropriations.” Were Morse Industries to secure the government contract before Edward’s hostile takeover, the value of the company would increase, pushing up the value of the stock, thereby ensuring that Edward would have to pay much more for a company that is now ripe for his acquisition and at a price he likes, that is, a price at which he can reap maximum profits:

Anyhow, we figure Morse Industries is worth about 400 million. We hope we can acquire it for between two and three hundred million. No matter what, I’m going to make a profit. The question is how large.

Ruthless vulture capitalist that he is, Edward is under no illusions as to what it is he does. As he tells Vivian after their first unsuccessful meeting with the Morses, “We’re the same, Vivian, you and I. We both screw people for money.” Except, of course, that their profit margins are vastly different. For Edward the “question is how large”—“between two and three hundred million”: that is how much he stands to make, making of the $3,000 that he is paying her to escort him for the week, as the saying goes, “chicken feed,” a matter of no financial consequence, certainly not for a PEF such as Edward. The difference is obscene, which seems to be the only goal that PEFs pursue, their very raison d’etre. Vivian, a quick (economic) study,1 grasps Edward’s logic, and, it must be said, seems to admire the rate of return his line of business can command. It’s enough to make a working girl envious:

Vivian: So you can make all that money just by buying it and then selling everything?

Edward: Something like that.

Vivian: What a racket! It sounds so easy.

It is, as Edward is at pains to point out, not quite as “easy” as it sounds, what with all the negotiations, the political skullduggery, and the backroom wheeling and dealing. Still, the contrast could not be sharper: $300 million (potentially) as opposed to $3,000. A difference on the order of a magnitude too mindboggling to contemplate.

It is an economic contrast made all the sharper if we recognize that Vivian actually puts her body to work—puts her body on the line, on a daily basis—while Edward has a vast corps of highly trained, well-paid minds (accountants, a research team, to say nothing of his secretary and other support staff) to perform both the specialized and the drudge labor for him. Philip Stuckey included, although as Edward’s attorney, Stuckey is very well remunerated; so well remunerated, we would do well to remember, that he can afford that Lotus Esprit.

Note

  1. 1. Vivian’s speed of thought is a feature that attaches to Julia Roberts in her 2000 movie, Erin Brockovich, for which she won an Oscar for Best Actress. Hollywood’s reprising of certain features of an actor’s key role is known as “mediatization,” so that the actor carries those features into future roles, thereby maximizing what Richard Dyer refers to as “star power” (Dyer, Heavenly Bodies: Film Stars and Society [Routledge, 2003]). The actor’s salient (marketable) features and the integration of those features into future roles come to constitute a singular whole, what might today be named as “branding.” In short, Julia Roberts will, with rare exceptions, carry the aura of Vivian with her, ad infinitum. (As will, say, Robert De Niro carry the aura of Travis Bickle fom Taxi Driver, and Tom Cruise will retain elements of Peter Mitchell in Top Gun into future roles.)

Annotate

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Excerpts from “Street Life,” words and music by Will Jennings and Joe Sample, copyright 1979 Irving Music, Inc. and BMG Rights Management (UK) Ltd.; all rights for BMG Rights Management (UK) Ltd. administered by BMG Rights Management (US) LLC.; all rights reserved; used by permission; reprinted by permission of Hal Leonard LLC.

The Prettiest Woman: Nostalgia for Late Industrial Capitalism by Grant Farred is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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